Background
As in many countries, personal relationships are fundamental to doing business in Argentina. Businesses looking to succeed in Argentina should take the time to develop a close personal relationship with their agent, representative, distributor or other business partner, and maintain it with regular visits. Firms should also have a long-term outlook. A personalized approach and consistent attention to quality service and timely delivery are required to enter and maintain market share.

Almost all business in Argentina is transacted in Spanish and all documents and records must be in Spanish.

Businesses often handicap themselves if their product literature, labels, manuals, and other written materials are not in Spanish. When preparing Spanish-language materials, care should be taken to ensure that meaning is consistent for all Spanish-speaking markets in which they will be used. Always use a professional translator.